Carolina Herrera

Creative Direction

Services

Creative Direction

Industry recruitment

eCommerce & Editorial Art Direction

Brand Content

A new standard in luxury e-commerce: Carolina Herrera's editorial journey.

CH trusted THE SHELTER to transform its digital platform, introducing high-end editorial styling to their luxury e-commerce. Working closely with the CEO, we ensured that every visual element aligned with the brand's vision, using an extended creative team for meticulous model selection, refined art direction and expert retouching. This transformation resulted in a seamless omni-channel experience, achieving a remarkable 30% profit increase and placing Carolina Herrera at the forefront of luxury digital retail.

Carolina Herrera: Creative Direction by The Shelter Creative
Carolina Herrera: Creative Direction by The Shelter Creative Carolina Herrera: Creative Direction by The Shelter Creative

Carolina Herrera

Creative Direction

Carolina Herrera: Creative Direction by The Shelter Creative
Carolina Herrera: Creative Direction by The Shelter Creative
Carolina Herrera: Creative Direction by The Shelter Creative

Carolina Herrera

Creative Direction

Carolina Herrera: Creative Direction by The Shelter Creative

Carolina Herrera

Creative Direction

Carolina Herrera: Creative Direction by The Shelter Creative

Carolina Herrera

Creative Direction